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Nur Ahmad Furlong

Nur Ahmad Furlong

Islamic Experience Designer

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branded

Brand? Branding? branded? What is a Brand?

December 18, 2007 By Nur Ahmad Furlong

With all the talk about Brands, Branding, Brand Building, Brand Strategy you’d think that the meaning of the word Brand was clear, and that this crucial aspect of business would be one which is clearly understood. The reality, however, is very different. Many business people are still struggling to come to terms with exactly what […]

Filed Under: branding, Creative Thinking Tagged With: "cluetrain manifesto", "what is a brand", Brand, branded, branding, Lovemark, trademark

Testing 2023

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