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Nur Ahmad Furlong

Nur Ahmad Furlong

Islamic Experience Designer

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London 2012

Logo Controversies Continued

November 14, 2007 By Nur Ahmad Furlong

I’ve been monitoring a few high profile logo re-design projects lately, and the controversies which have popped up surrounding them. I find the whole thing rather intriguing. At first I suppose I was thinking the same thing everyone else was, which is basically – “What were they thinking”? Why’d they waste so much money on […]

Filed Under: branding, Creative Thinking, Design, Logo Design Tagged With: "pick n pay", branding, controversial, identity, innovation, logo, Logo Design, London 2012, olympics, redesign, wacom

Testing 2023

Re-thinking my view on the London 2012 Logo

October 13, 2007 By Nur Ahmad Furlong

A little while ago I wrote an article discussing the Logo & Identity Designed for the London 2012 Olympic Games. At first glance everything about the logo seemed completely appalling from the colours to the jagged shaped and seemingly meaningless random nature of it all. Well I’ve just read something which completely shifts my perspective […]

Filed Under: Creative Thinking, Design Tagged With: Creative Perspectives, Experential Branding, Logo Design, London 2012

Testing 2023

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